Video creative elements add huge visual impact and are fully supported in all IVO® ad formats. Whether it’s delivering more views of existing video content or integrating video into a standard IAB or high impact unit, high quality video will increase engagement – it’s the best performing creative feature.
Display and
High Impact
Stunning attention driving ads, guaranteed to engage, inform and connect.
Impact
and creativity is key to attention and driving outcomes.
IVO’s innovative
format suite and instant ads make it easy to benefit from efficient display, high impact
rich media and real creative freedom.
Video
Use vertical portrait format video to perfectly suit the mobile experience. Or simply add existing social 1×1/square format or standard 16×9 videos into an IVO® Instant template. The platform automatically prepares video at the best quality for fast delivery and minimal resource usage.
Mobile first
Standout where consumers are hyper focused by delivering an ad format that breaks endless scrolling and creates real engagement.
Mobile is the ideal screen to engage, inform and connect with consumers. Add dynamic content, countdowns, carousels and interactive features to make a real impact. Get in touch to see the full range of mobile formats and innovations.
Contextual
Engage consumers with a relevant message based on what they’re interested in. The IVO® platform intelligent ad server includes a suite of contextual targeting options including keyword targeting, geo-location, weather and much more. Check out the DCO and Contextual page for more info.
High Impact
In the right place and at the right frequency, nothing outperforms IVO® high impact units. Hugely engaging ad formats adding genuine visual entertainment to the user experience. For brand and engagement focused campaigns, a well crafted high impact unit is the gold standard.
Interactive, Shoppable and Gamification
Quiz
Gamification
Multi-Product Carousel
Shoppable
Create a connection with consumers using an engagement focused format that informs, entertains and sells.
Reward consumers attention using IVO® Instant ad templates and AI-enhanced formats. Simply swap out logo, message and images and you're ready to engage.
Multi-Product Carousel
Shoppable




