The new IVO Platform

Introducing a new standard
in creative enablement

Introducing a new standard
in creative enablement

Introducing a new standard
in creative enablement

Redesigned to allow media owners to deepen advertiser engagement, increase profitability and commercialise ad solutions with ease.

Why IVO?

At IVO we think beyond formats and devices to create intuitive technology that saves time and money. More screens mean more opportunities to reach audiences but bring countless format challenges. IVO® enables efficient advertising by taking the complexity out of the entire creative development and delivery process.

Top tier publishers and media owners choose IVO

The IVO® platform delivers business efficientcies, better advertising experiences and sustainable ad revenue.

Maximise every impression

The most effective creative automatically delivered via all direct and programmatic inventory including:

Your scale & speed challenges answered

The pressure is on to deliver both innovative and accountable digital advertising solutions to brands. The IVO® workflow makes it easy to rapidly develop consistent digital campaigns for all screens, saving valuable time in creative production and delivery.

Automated build

Simply drag and drop PSD files into the IVO® to create ads in under a minute.

Intelligent Artboards

Create ads in any size by quickly creating artboards within the platform or Photoshop.

Animation timeline

Simple to use timeline capable of complex effects. Add keyframes to adjust different points within the animation.

Components

Full list of draggable components to simplify ad creation. From video to galleries, data feeds and many more.

Trafficking with speed and ease

The IVO® platform streamlines ad operations. Ads are automatically tagged and ready to traffic, completely removing the inefficiencies associated with campaign setup at scale. The IVO® platform is agnostic - handling direct or programmatic delivery and any ad server with equal ease.

Single tag

IVO® automatically maximises every ad slot and delivers the best suited creative all via a single tag.

Streamlined Trafficking

Update tracking and tag re-generation within minutes.

Visual Dashboard

Offering a clean and simple snapshot into your live campaign with up to date statistics, analysis and campaign highlights.

Dynamic Reporting

Easy to download reports, which include both a summary and daily breakdown of all metrics.

Empowering retailers with brand engagement on the digital shelf

IVO Retail makes it easy for retail media networks to onboard brands and activate data-driven creative across all devices and formats. Plug-n-play advertiser product-feeds to display relevant product data, prices, offers and messaging real-time.

Here’s how the super efficient IVO Retail platform workflow solves the top 3 creative challenges for retail media companies.

What ad formats can I run on my network?
IVO provides fully tested and ready to go ad templates for every ad format and feature you need. As the retail network, you choose and control the formats, shapes and sizes. Easy to use ad templates are presented in your own branding, within a white label version of the IVO platform.
How do I build Retail Media ads?
Making ads is easy with the right tools. IVO’s ad builder templates provide intuitive and fast workflows to produce high quality ads in minutes. Used as a white-label toolset, ads can be built by in-house resource, or by the advertiser’s creative team within your branded interface - it’s the same easy and efficient workflow.
How do I activate the campaigns, utilise my first- party data, product feeds and report on campaign performance?

Activation is easy: IVO ads work seamlessly with all industry standard inventory management ad serving tools, including Google Ad Manager.

Looking to activate first-party data? Utilise the dynamic targeting feature in the IVO platform to match ad creative with your specific audiences and contexts. Combine your product data-feeds with first-party data to deliver realtime product ads to your first-party audiences.

Measurement is key: campaign results and success are easy to find. IVO provides direct access to performance data , via simple to read reports with comprehensive engagement metrics. IVO creative performance data can be imported to your own business intelligence tools.

Uncompromised Creative.

IVO® provides complete creative freedom and can be used by design professionals and non-designers alike. Create compelling campaigns that drive engagement and performance (and still have time for a cup of tea).

Locations

London
60 St Martin's Ln
Covent Garden
London
WC2N 4JS

Tel +44 (0) 20 3878 3010

Email hello@ivo.io

New York, USA
132 W 31st St 9th Floor,
New York
NY 10001

Tel +1 (917) 7643040

Email hello@ivo.io

Get in touch

Got a question? Would like to find out more or see the toolkit in action? Please complete the form below and we’ll get straight back to you.

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